A golden shogi set priced at about 30 million yen ($268,000) was unveiled Wednesday for display and sale at a department store, amid an ongoing boom in the Japanese chess-like board game following the recent exploits of a 15-year-old prodigy.

Shogi Japanese chess pieces made of pure gold

The exhibition through next Monday at a Takashimaya department store in Osaka also showcases a 2-meter tall piece gilded with around 1,700 gold leaf sheets. Although the huge piece is not for sale, visitors can take photos.

The gold shogi set is also available as separate purchases, with a king's piece priced at around 1 million yen.

The department store has seen brisk sales of items related to shogi, after Sota Fujii, the country's youngest professional player, fascinated Japan by setting an all-time record of 29 consecutive professional wins.

"The gold color was gorgeous and fantastic. It would have been even better if Fujii had been sitting here," said an 83-year-old woman from the city of Osaka who stopped by to see the gold products.